This is one of the fastest-growing sectors in the world today. Mobile phones offer convenience and ease of access for many of our day-to-day needs. Mobile payments make it easier and more convenient for consumers to pay for products and services as compared to the credit card or cash payments. Mobile payments are contactless and do not require customers to pull out their credit or debit cards, carry considerable amounts of cash, or write checks.

Ease of Integration

One of the major drivers for the adoption of mobile payments is the ease of integration with loyalty and incentive programs. Consumers do not have to carry additional cards as all the necessary information is stored in the mobile payment app and can be used with every purchase made.


Mobile payments are very secure as most mobile payment applications use technology, tools and techniques to guard against the theft of consumer information and to maintain consumer privacy, even in a case where the mobile phone is stolen.


For merchants, valuable information can be accessed through mobile payment apps, such as how often a consumer shops, their preferred mode of payment, what they buy, and how often they make those purchases. This information can be used to more effectively serve the consumer.

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